Curriculum Vitae

Jade Chung

Experience

KMI Brands Ltd. | London, United Kingdom

PR & Social Media Intern | Jan. 2023-Apr. 2023

• Created weekly Instagram stories and TikTok content

• Lead and managed Plantopia and Ted Baker PR send outs to journalists and influencers

• Facilitated organic and paid influencer outreach on Traackr

• Managed PR closet inventory

• Increased social media following by 10%

Brodeur Partners | Boston, MA, USA

Digital Intern | Sept. 2022-Dec. 2022

• Conducted industry research using Meltwater

• Created social media content calendars for clients and schedule posts in Hootsuite

• Wrote social media (Twitter, LinkedIn, Facebook) copy for agency

• Increased agency follower count by 15%

Hendricks Chapel at Syracuse University | Syracuse, NY, USA

Communications Intern | Aug. 2021–Feb. 2022

• Drafted student spotlight social media copy to promote chapel services

• Researched and drafted articles in AP Style promoting chapel services

• Three bylines

  • “Feeling lost? Buddhist chaplain JoAnn Cooke can help.”

  • “Hendricks Chapel Expands Access to Food Pantry”

  • “How to Use the Hendricks Chapel Food Pantry”

• Drafted chapel newsletter

• Promoted chapel events via social media DMs and email

Hill Communications | Syracuse, NY

Account Executive | Nov. 2021–May 2022

• Survey question ideation

• Brainstormed for prospective mental health campaign

• Logged team’s work hours on Real Chemistry account

• Planned and executed Minds of SU, social media campaign about college students' mental health

• 1,147% increase in reach and 313 followers gained on Instagram

Account Associate | Oct. 2021–Nov. 2021

Globalists Magazine | Syracuse, NY

Communications Director | Jul. 2021-Jan. 2022

• Managed PR and social media branches of communications department

• Assigned tasks to social media and PR managers 

• Lead introductory communications department meeting 

• Copy edited for fifth and sixth print issues

Social Media Manager | Jan. 2021-Jul. 2021

• Increased social media (Instagram, Facebook, Twitter, LinkedIn) following by 20%

• Lead a team of three assistants

• Created weekly posting schedules for social media assistants

• Edited and approved promotional content for Globalists' social media platforms

• Lead weekly newsletter production

• Lead introductory, mid-semester and end of semester team meetings

• Planned publication events

• Copy edited for fourth print release

Social Media Editor | Sept. 2020-Jan. 2021

• Retrieved the caption and graphics from social media manager or wrote the caption/created the graphic if requested

• Uploaded the posts/stories/tweets

• Updated links in bios in Linktree and Carrd

• Reposted/retweeted relevant content

• Drafted weekly newsletter

Social Media Assistant | Jul. 2020–Sept. 2020

The Daily Orange | Syracuse, NY

Staff Writer | March 2020–Jan. 2023

• Took photos for print and web using DSLR camera

• Drafted articles in AP Style for Culture and News sections

• Eight bylines

Contributing Writer | Feb. 2020–March 2020

Education

S.I. Newhouse School of Public Communications | Syracuse University

Bachelor of Science in Public Relations | Jan. 2020-May 2023

Dean’s List Honors

Minor in Information Management and Technology

Societies: Public Relations Student Society of America, The Women’s Network, Alpha Gamma Delta Sorority - Alpha Chapter

Skills

• AP Style, photography, social media copywriting, newsletter copywriting

• Adobe Premiere Pro, Adobe InDesign, Adobe Photoshop, Adobe Illustrator, Adobe Xd

• Microsoft Word Microsoft Excel, Microsoft PowerPoint, Microsoft Access, Microsoft Project

• SquareSpace, MailChimp, Instagram, Twitter, Facebook, LinkedIn, TikTok

• Hootsuite, Meta Business Suite, Meltwater, Social Studio, Muck Rack, Prowly, Traackr, DIARY directory

• HTML, CSS, JavaScript, Python

• Fluent English, fluent Korean, professional Spanish, professional French